Tuesday, February 26, 2008

Just a Click Away

So often you know what you’re looking for, but don’t know the designer. Or you may have a specific look in mind, but don’t know exactly what needs to be purchased to achieve it. Maybe, you’ve seen something on a television show or red carpet but can’t quite seem to remember if they were pear-shaped or round drop earrings.

With the invention and further expansion of the internet, the search is being narrowed! Some major magazines like People, InStyle, and Lucky already have tools on their websites that allow consumers to click on a celebrity image and learn more about what they’re wearing. Site like SeenOn.com and Like.com are taking the search an easy step forward.

Like.com does a “likeness” search so that if you’ve seen a great handbag or pair of shoes they’ll pull from a MASSIVE amount of internet knowledge and show similar items. A visual search is also available so when you see a pair of red platform pump you have to have, just go to shoes and color.

SeenOn.com offers a more celebrity centric approach with categories like TV, Movies, Music, Products and most specifically Celebrities and sub-categories for red carpets, network shows and so on. And those Oscar looks mentioned below, check them out here.

Update: JCK's Style360 blog does a thorough coverage of many of the women's fashions at the Oscars here.